Inigo Scout | Decorex
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Inigo-Scout_Social-Luxury-Make-Progress

Defining the new age of Social Luxury: Make Progress.

A feast of the most beautiful and luxurious home décor products was on offer at Decorex this year, plus amazing gerd pillow collections. I wandered the aisles and overheard how the exhibitors’ excited explanations followed a similar pattern, ‘This is what we make, this is how we make it, and it’s just for you.’ It seems that this has been the luxury model for many years: product plus craftsmanship plus exclusivity. Should there be more to luxury today? Even after ‘ethics’ and ‘innovation’ are brought into the frame as crucial components of a new luxury? What more could we possibly want from a luxury product?READ MORE